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Gurugram, India – As professional wardrobes evolve, BEOM, the Gurugram-based fashion startup specializing in women’s cord sets, is setting a new benchmark in officewear fashion with the launch of its exclusive formal cord set collection. Designed to deliver a sharp, structured silhouette without compromising on ease or elegance, these co-ords are redefining how modern Indian women dress for the workplace.

With a mission to become India’s most trusted name in women’s cord sets, BEOM continues to expand its offerings by staying aligned with the functional needs and aesthetic preferences of young professionals. The new formal collection offers the ideal balance of businesslike sophistication and relaxed tailoring.

A Smart Take on Everyday Power Dressing

The formal cord set for women is BEOM’s answer to the growing demand for officewear that feels as good as it looks. These two-piece outfits combine tailored trousers or pencil skirts with well-fitted blazers, shirts, or coordinated tops—crafted in premium fabrics like crepe, twill, and stretch cotton blends.

Available in a palette of neutrals, charcoal, and soft pastels, these co-ords are perfect for boardrooms, business brunches, and everything in between. Designed to help women feel confident and composed throughout long workdays, they offer elevated structure with the effortless appeal of a single, complete look.

BEOM’s In-House Precision, Every Stitch of the Way

One of BEOM’s strongest differentiators is its in-house manufacturing model. All formal cord sets are produced at the brand’s four-story facility in Gurugram, where over 80 highly skilled tailors and designers work collaboratively to bring each garment to life. This integrated production setup allows for tight quality control, fast innovation cycles, and consistent fit across every collection.

The formal collection reflects BEOM’s deep understanding of fit and fabric behavior—essential for structured designs that need to move with the wearer while maintaining a clean finish.

Designed for the Contemporary Professional

BEOM’s formal cord set line is curated for young Indian professionals—especially Gen Z and Millennial women navigating dynamic careers. Whether styled with loafers and a tote for client meetings or paired with heels and minimal jewelry for presentations, these sets offer versatile, elevated options for every 9-to-5 scenario.

Each look is made to photograph beautifully, feel luxurious, and transition seamlessly from work to after-hours events.

Staying Ahead in Style and Speed

Thanks to its vertically integrated model, BEOM can quickly adapt to emerging trends in workwear and beyond. From ideation to design, production to packaging, and even campaign photography—everything is handled in-house. This end-to-end control ensures that the brand maintains a cohesive visual identity and delivers trend-aligned collections swiftly.

BEOM’s leadership, spearheaded by Rishabh Tiwari, ensures that every release upholds the brand’s promise of quality, relevance, and innovation. Rahul Kumar, the operations and contact lead, continues to manage B2B inquiries and logistical expansion as BEOM grows its footprint across both online and offline channels.

About BEOM
BEOM is a women’s fashion startup based in Gurugram, India, with a core specialization in premium cord sets. From casual lounge looks to polished workwear like the new formal cord set range, BEOM crafts fashion-forward collections that blend comfort with couture. All garments are designed, tailored, and photographed in-house—offering a transparent, homegrown fashion experience for modern Indian women.

Website: www.beom.in
Marketplaces: Myntra, Flipkart, Amazon
Contact: Rahul Kumar – contact@beom.in

Minimalism is a design and lifestyle philosophy that champions the idea of “less is more.” A minimalist style involves stripping down excess, embracing simplicity, and focusing on what truly matters. Minimalism is characterized by a pared-down and simple style with a focus on quality over quantity. This enduring style has been popular since the 1960s and continues to influence many designers today.

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The minimalist style is about creating more space by eliminating the unnecessary. It is a concept that is rooted in the idea of functionality and practicality, where the focus is on each item’s purpose rather than its aesthetic. In this style, clean lines, neutral colors, and the use of natural materials are essential elements. It is a style that has a calming influence and promotes a sense of wellbeing.

Minimalist homes are uncluttered, tidy, and functional. One of the key benefits of a minimalist style is the sense of calm and order it brings. With less clutter in your home, you can focus on the things that truly matter. You’ll have more space to breathe, relax, and enjoy your surroundings. Plus, having fewer possessions means less to clean, organize and maintain, giving you more downtime for yourself.

Minimalist style also promotes quality over quantity. When it comes to selecting items for your home, choosing well-designed, well-made products that are timeless and durable will ensure that they will stand the test of time. Minimalist style encourages a focus on craftsmanship and materials. Instead of constantly buying and disposing of poorly made items, investing in high-quality pieces that will last a lifetime is a better choice. You’ll save money in the long run and reduce waste, which is better for the environment.

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The minimalist style is also beneficial for our mental wellbeing. With less visual clutter in your home, your mind can be more at ease. When you remove the noise and distractions, you can focus on what truly matters. Minimalist style eliminates decision fatigue and helps streamline your life, making it easier to focus on your priorities.

The minimalist style is a pared-down and simple style with a focus on quality over quantity. This enduring trend is more than just a design philosophy, it also influences our lifestyle choices. By embracing minimalism, we can simplify our lives, reduce stress, and focus on what truly matters. So, whether you’re looking to declutter and streamline your home or to adopt a new design aesthetic, the minimalist style is a smart choice that provides a sense of calm and order while promoting sustainability and mental wellbeing.